What is the main purpose of stakeholder analysis in project management?

The main purpose of stakeholder analysis in project management is to identify stakeholder influence. This process involves recognizing who the stakeholders are, understanding their interests and expectations, and assessing their potential influence on the project. By determining the level of influence and the importance of each stakeholder, project managers can effectively engage with them, address their needs, and manage their expectations throughout the project lifecycle.

Effective stakeholder analysis allows project managers to prioritize communication and involvement based on the stakeholders' influence, ensuring that key stakeholders are on board and reducing the risk of resistance or conflict. This is crucial for the success of the project, as stakeholders can significantly affect project outcomes.

The other options, while important in their own right, do not encapsulate the primary focus of stakeholder analysis. Defining project goals is essential for guiding the project, assessing risks is critical for managing uncertainties, and allocating resources ensures that the project can be carried out effectively. However, without understanding who the stakeholders are and their influence on the project, these activities may not align with the stakeholders' expectations or requirements, potentially compromising project success.